Blog

2019 Frozen Assets Kites
Cover Photo Courtesy Jeff Halverson Photography

Frozen Assets raises more than $1,000,000 net since 2012!

With more than 6,000 visitors joining us at The Edgewater and on Lake Mendota, Frozen Assets raised more than $127,000 net for our lakes this year. THANK YOU to all of our sponsors, guests, volunteers, and event partners who made the festival and fundraiser a huge success!

Thank you to our presenting sponsor Lands’ End and to our platinum sponsor The Edgewater. Lands’ End provides critical funding and apparel to keep our staff and volunteers warm. The Edgewater and its staff were incredible hosts of the festival and fundraiser for the FIFTH year in a row!

Funds raised will be used to purchase easements for three miles of buffer strips, which help capture nutrient-rich runoff from farm fields before it enters our lakes. See some of the other projects we’ve been up to since our founding in 2010.

Keep reading for a recap of the event and respond to our survey below to give us feedback about how we can make next year even better!

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Frozen Assets on Land

Clean Lakes Alliance’s Frozen Assets Festival is ON!

Lake Mendota ice activities moved on land February 1st, 2nd, and 3rd

Madison’s favorite winter festival is moving forward with a full slate of activities scheduled for the first weekend of February at The Edgewater. Warm temperatures and a virtually snowless winter have left Lake Mendota’s ice cover in question for the February Frozen Assets Festival, presented by Lands’ End. But even if the ice is off, the FESTIVAL IS ON!

“Our number one goal every year is safety,” said Clean Lakes Alliance Executive Director James Tye. “We of course always want to be able to use Lake Mendota – our largest ‘frozen asset’ – for our festival, but we have a great partnership with The Edgewater allowing us to hold events even if a changing climate takes away our ice.”

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Join Clean Lakes Alliance for free family-friendly winter activities and special events at Frozen Assets.

DATES:                     

10:00 a.m. – 6:00 p.m. Friday, February 3
10:00 a.m. – 4:00 p.m.Saturday, February 4
10:00 a.m. – 3:00 p.m. Sunday, February 5 

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